Realbuzz Impact Report 2024-2025 - Report - Page 13
Event Case Study:
BMW Berlin-Marathon
2024
Official international charity
programme partner
The BMW BERLIN-MARATHON is one of the
most famous marathons in the world and
in 2024 officially secured the record as the
largest marathon to take place that year
as it celebrated its 50th birthday.
Over 80,000 runners participated across
the race weekend’s range of events and
more than 54,000 in the marathon itself.
As a long-term partner of SCC Events,
organisers of this Abbott World Marathon
Majors event, realbuzz supports more than
2,000 runners each year to run.
“We are absolutely delighted with the
phenomenal success of this year’s
event, which not only marked a
significant milestone in our history but
also saw record-breaking fundraising
achievements. The contributions raised
through the realbuzz charity programme
have made a real difference to numerous
causes, and we are grateful for the
continued partnership. We look forward to
even greater collaboration in the future.”
Christian Jost | CEO | SCC EVENTS
Fundraising impact:
€6,059,905
(£4.98M) was raised for
international charitable
causes (outside Germany)
51.5%
Increase in total funds raised year-on-year
35%
rise in average funds raised per runner
year-on-year with over €2,500 raised
on average per runner
Image credit © SCC events
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